
Your Web Site: Your Company's Ambassador
Your Web Site: Your company's ambassador, your Image, YOU!
What do you stand for ? Can you project the image you want to in a brief time ? Is your online information clear, concise, updated, directed, targeted, powerful, and hitting the metrics that you have defined for yourself and your company? Or are you just like your competitors? Do you provide compelling and useful information that engages the lookers and prompts them to call you and become clients!
NLI Media Group will transform your web site to be the face and soul of your organization. Convert site visitors into buyers and buyers into clients and clients into life long ambassdors that will propagate your company name.
Modern web sites are income generators. They provide leads, allow clients to make purchases online, and cement your relationships with your clients and customers. A simple brochure about your company that happens to appear online is no longer enough. Web sites must be developed and designed with your full marketing plan in mind.
Comparison
Many companies look at web sites as a necessary expense, but don't fully explore the profit potential of strong web design. A quality web site, well marketed, will pay for itself in a matter of months.
When you engage NLI Media Group for your web site design we provide many services that the competition doesn't. You're the expert at running your business. We're the experts at developing web sites that provide you serious Return on Investment.
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NLI Media Group |
The Competition |
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Art & Design |
Each account is assigned an art director who designs the initial concepts and ensures that the design remains consistent and correct throughout the process of developing your web site. We'll keep tweaking the design until you're happy and guide you to ensure your design is one that leaves a strong positive impression on clients while being compatible with major search engine search strategies. We have an American Graphic Design Award Winner on staff. |
They charge you to make changes to your design and don't factor issues like marketing and SEO into your site design. |
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Programming/ Development |
Our team of professional, degreed programmers have experience in all areas of web and application development. Whether your needs are for PHP development, Microsoft.net or some other development platform, chances are we have completed projects in that area. Each web site project has at least one (and sometimes as many as three) developers assigned to the project. |
Development is often subcontracted to foreign firms or completed by less-than-experienced staff members. |
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Project Management |
NLI Media Group's project managers have up to 30 years of experience managing projects of all sizes. Your dedicated project manager is your point of contact throughout the development process. Your project manager will coordinate progress meetings, discuss sign-offs and answer questions throughout the development process. The project manager ensures that your project is completed on time and to your complete satisfaction. |
A salesperson is your point of contact and, often, the time line for you project continually expands without proper management. |
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The Process |
NLI Media Group's unique development process allows the development of the software that runs your web site and the artwork that is displayed to your customers to be developed in parallel. This process cuts up to 1/3rd off of the typical development time. |
Nothing else can be completed until the artwork is approved extending your project's timeline. |
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Content Development |
NLI Media Group will assist you in developing content that is both marketing oriented and search engine friendly. Your content will be geared towards getting your web site visitors to provide you with leads, make purchases, or provide their information for continued marketing efforts. |
Usually, you're on your own. |
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Satisfaction |
NLI Media Group GUARANTEES your satisfaction-We won't stop working until you are 100% satisfied with the way your web site looks, performs and operates! |
Extra work means extra charges! |
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Hosting |
Most web sites developed by NLI Media Group qualify for one year of free hosting! |
Hosting is additional |
As you can see when you engage NLI Media Group to develop your web site you are getting tremendous value! If return on your web site investment is important to you, choose NLI Media Group to develop your web site!
The Site Development Process
After developing hundreds of web sites NLI Media Group has developed a unique process that shrinks the development time line considerably. For our clients, that means a better web site developed in less time, often for a lower price than the competition. Once you engage NLI Media Group to design (or redesign) your company web site, you'll meet with one of our media consultants who will guide you through the process. With your consultant you can consider options for your site and get sound advices on features, content and creative direction.
Once you have decided upon the features to be included in your web site, your dedicated project manager will lead a kick off meeting where all members of your development team will be present. The art director will discuss options for the look and feel of your web site. You'll get asked questions about your color preferences and we'll make recommendations for design based on the best of current industry practices. Our developers will ask very specific questions about how you want the web site to function, what data you want to be able to access and how your site will perform.
Following the kick off meeting your assigned art director will develop site concepts. From the concepts you may choose one design and tweak it until you are satisfied with the look and feel. NLI Media Group will coach you on your decisions to make sure not only that the look of the web site is satisfactory, but also that the design will be effective and intuitive for your user.
Your project manager and developer will lay out the entire site and site functions on paper before writing a single line of code. It's very easy (and inexpensive!) to make functional design changes on paper, but very difficult once programming has started. Every function will be mapped and described using our unique user-centric perspective.
Once you have approved both the artwork and the functional design our project manager will be in touch with you on a weekly basis to ensure you know what progress has been made on your project. Periodic progress meetings will be held. Once the software and artwork have been fully produced our testers will make sure the web site is error free. At this point you will test the web site yourself and ensure all is correct before your new web presence is deployed and made publicly available.

| Silver: An Entry level Package that will give you a serious presence on the web |
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Gold: A package for those who are ready to take their web site to a higher level-A great web site with SERIOUS marketing! |
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Platinum: All the features of the Silver and Gold packages + Complete control over your content-You can change and update your web site yourself any time! |
- Up to Six Content Pages that can include information about your company, products, personnel, and other important material
- Professional design and layout by one of our award winning art directors insuring your design is state-of-the-art
- High quality stock photography that makes your web site look like it's from a Fortune 500!
- Professional project management by one of NLI Media Group's project managers who will keep you informed and involved throughout the development process.
- Compliant HTML and CSS coding and development to ensure your site is designed to the latest code standards.
- 2 Hours of Content Development Assistance to ensure that your site text is marketable
- You own the site and all files when its complete
- One Hour Marketing Consultation on How to Market Your Site when Complete
- Permission Marketing List Sign up form-Give your customers an opportunity to request more information-LEADS!
- One Year of FREE Hosting
- Up to 100 Hosted Email addresses and FREE webmail (One Year)
- 100% Satisfaction Guarantee
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- Up to Twelve Content Pages that can include information about your company, products, personnel, and other important material
- Professional design and layout by one of our award winning art directors insuring your design is state-of-the-art
- High quality stock photography that makes your web site look like it's from a Fortune 500!
- Professional project management by one of NLI Media Group's project managers who will keep you informed and involved throughout the development process.
- Compliant HTML and CSS coding and development to ensure your site is designed to the latest code standards.
- 6 Hours of Content Development Assistance to ensure that your site text is marketable
- You own the site and all files when its complete
- One Hour Marketing Consultation on How to Market Your Site when Complete
- Keyword Analysis to determine which keywords should be used to optimize your site for Google™ and Yahoo™
- Development of search engine friendly meta-tags and page titles to enhance your search engine listings
- 2 Hours of Coaching on Backwards Link Generation Techniques to move your search engine positioning closer to the top
- Content analysis designed to help increase your Google Page Rank™
- Pay Per Click Advertising Analysis-Find out what your Return on Investment would be for Pay Per Click Advertising
- Permission Marketing List Sign up form-Give your customers an opportunity to request more information-LEADS!
- One Year of FREE Hosting
- Up to 100 Hosted Email addresses and FREE webmail (One Year)
- 100% Satisfaction Guarantee
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- Up to Twelve Content Pages that can include information about your company, products, personnel, and other important material
- Professional design and layout by one of our award winning art directors insuring your design is state-of-the-art
- High quality stock photography that makes your web site look like it's from a Fortune 500!
- Professional project management by one of NLI Media Group's project managers who will keep you informed and involved throughout the development process.
- Compliant HTML, PHP, MySQL and CSS coding and development to insure your site is designed to the latest code standards.
- 6 Hours of Content Development Assistance to insure that your site text is marketable
- You own the site and all files when its complete
- One Hour Marketing Consultation on How to Market Your Site when Complete
- Keyword Analysis to determine which keywords should be used to optimize your site for Google™ and Yahoo™
- Development of search engine friendly meta-tags and page titles to enhance your search engine listings
- 2 Hours of Coaching on Backwards Link Generation Techniques to move your search engine positioning closer to the top
- Content analysis designed to help increase your Google Page Rank™
- Pay Per Click Advertising Analysis-Find out what your Return on Investment would be for Pay Per Click Advertising
- Permission Marketing List Sign up form-Give your customers an opportunity to request more information-LEADS!
- Content Management System Allows you to change text and photographic content in an easy Word-like environment.
- Content Management System Allows you to add / edit or delete any page within your website
- Content Management System will allow you to add / edit or delete items in drop down menu system
- Content Management System has a very easy to use back end administrative interface!
- One Year of FREE Hosting
- Up to 100 Hosted Email addresses and FREE webmail (One Year)
- 100% Satisfaction Guarantee
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Customized Site Packages
The Silver, Gold and Platinum Packages represent our most popular options. However, if these don't meet your immediate needs, work with one of our media consultants to develop a feature list that works for your organization. Any of the packages can be modified to meet your needs. We have many additional modules and features such as calendars, email-marketing lists, and lead generating tools that may be of interest to you. We also have developed hundreds of custom solutions to meet the needs of our clients.
Ask your media consultant for a custom quote that will include all of the features that you need.